My Sister’s Closet

Shell Brodnax is a highly respected entrepreneur who is known for her passion and her “make it happen, don’t wait for it to happen” no-nonsense business concepts. Shell’s clients range from the first-time business owner to seasoned professionals.

Shell delivers incredible and effective strategies with passion that is so contagious it motivates clients to make necessary changes so they can have the business they desire.

© Copyright 2007-2014 Shell Brodnax All Rights Reserved.

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Why Use a Marketing Video

Marketing Video Brochures

Why Use Video?

Marketing Videos are an effective and affordable way to communication your message and increase traffic to your website.

The Wharton school of business did a study on the importance of videos in sales and marketing. They concluded that prospects are 72% more likely to purchase a product or service when video is used and they make buying decisions faster. They also reported that 89% of consumers actually reviewed a video the same day they receive it and 94% will share it.

Consumer’s tend to view “video brochures” with a higher value than printed material and are not likely to be dumped into their deleted folder.   [Read more…]

Shell Brodnax is a highly respected entrepreneur who is known for her passion and her “make it happen, don’t wait for it to happen” no-nonsense business concepts. Shell’s clients range from the first-time business owner to seasoned professionals.

Shell delivers incredible and effective strategies with passion that is so contagious it motivates clients to make necessary changes so they can have the business they desire.

© Copyright 2007-2014 Shell Brodnax All Rights Reserved.

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5 Reasons to Start a Business Blog

Blogging to improve your marketing

Today, even more than ever, it can be difficult for many business owners to market their businesses effectively.  The great news is there are more ways to market your business for free, to little money invested. The days of advertising in the Yellow Pages are over for the majority of business owners. Although, traditional advertising can still be a viable resource for the right business and the right target audience. For example, if you have a business that caters to seniors, then advertising in the Yellow Pages would be a great resource because more seniors still use the yellow pages. However, if you are marketing to the general public, social media, website marketing, and newsletters are the way to go. Having a blog on your website helps in a variety of ways. Marketing Management Resources can set up your blog for you when we build your website.  Here are the 5 reasons to start a business blog: [Read more…]

Shell Brodnax is a highly respected entrepreneur who is known for her passion and her “make it happen, don’t wait for it to happen” no-nonsense business concepts. Shell’s clients range from the first-time business owner to seasoned professionals.

Shell delivers incredible and effective strategies with passion that is so contagious it motivates clients to make necessary changes so they can have the business they desire.

© Copyright 2007-2014 Shell Brodnax All Rights Reserved.

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Get Started with Email

email is important to your business

One of the most important components of any business is using an email address that is specific to your domain name. Current and future customers expect professionalism from you and if you have a professional website and are using a Hotmail or Gmail account, you are losing an opportunity to further brand your company. Here are some great tips about email:

 

If you have a website created by Marketing Management Resources then we will create your emails for you. If you want to create additional emails you may ask us to do so at an additional fee or you may do it yourself.  Log into your cpanel and click on “email accounts”. Follow the prompts by adding the name of your email. Susan@YourDomain.com or Sales@YourDomain.com, add your password, and you are set.

 

To check your email you can either use a webmail link or use an email program on your desktop like Outlook or Mac Mail. The webmail program is easy to set up and there is no programming. You simply go to the URL listed in your cpanel and start emailing. However, using Outlook or Mac Mail will give you much more flexibility. Those programs have calendars, reminders, folders, etc. It is a complete time management software and can be useful in many areas of your business. After you have set up your email to the right of your email in your cpanel there are more instructions on configuring your email client. Click whichever link applies to you and follow those directions and you will be up and running in no time at all. [Read more…]

Shell Brodnax is a highly respected entrepreneur who is known for her passion and her “make it happen, don’t wait for it to happen” no-nonsense business concepts. Shell’s clients range from the first-time business owner to seasoned professionals.

Shell delivers incredible and effective strategies with passion that is so contagious it motivates clients to make necessary changes so they can have the business they desire.

© Copyright 2007-2014 Shell Brodnax All Rights Reserved.

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5 Tips to Help Your Google Rankings

5 tips to help your Google rankings

You can have a great website, but if you are not found online then your efforts will not pay off if you desire to gain new clients through a website. Here are a few tips that you can utilize when providing information to Marketing Management Resources so we can help you create the best optimized website for you. .

  1. Figure Out The Correct Keywords  

Use Google Keyword Tool to find out what keywords and phrases are searched most often and use those words on your site. Local businesses should use words that are specific to your business and you should include your service area. For example, “Denver Day Spa,” is better than simply “Day Spa.” [Read more…]

Shell Brodnax is a highly respected entrepreneur who is known for her passion and her “make it happen, don’t wait for it to happen” no-nonsense business concepts. Shell’s clients range from the first-time business owner to seasoned professionals.

Shell delivers incredible and effective strategies with passion that is so contagious it motivates clients to make necessary changes so they can have the business they desire.

© Copyright 2007-2014 Shell Brodnax All Rights Reserved.

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Social Media 101

Social Media TipsSocial media is a great tool for businesses looking to connect with customers and potential customers online. Social media can also give you a competitive edge with your marketing efforts. Social media can be an amazing asset to your marketing efforts if you know what to use and how to use it.

Here are a few suggestions.

Social Networking: Facebook, Twitter, Google + and LinkedIn allows you to share information to “online friends”, “followers” or “connections”.  You can use these sites for both personal and business use.

Blogs: Marketing Management Resources creates websites using WordPress. WordPress is the most up-to-date blogging and website platforms.  By blogging on a consistent basis not only allows you to communicate to your customers, it raises your SEO if you position the posts with keywords.

Managing social media doesn’t have to be difficult. Marketing Management Resources can connect your blog to your social networking sites. Blog once and your post will be Tweeted and then Facebook’d automatically.

Shell Brodnax is a highly respected entrepreneur who is known for her passion and her “make it happen, don’t wait for it to happen” no-nonsense business concepts. Shell’s clients range from the first-time business owner to seasoned professionals.

Shell delivers incredible and effective strategies with passion that is so contagious it motivates clients to make necessary changes so they can have the business they desire.

© Copyright 2007-2014 Shell Brodnax All Rights Reserved.

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Constant Contact

Marketing Management Resources will manage your E-Marketing for you by utilizing Constant Contact.

Constant Contact’s email marketing, social media marketing, event marketing, and online survey tools help small organizations grow their businesses by building stronger customer relationships.

  • Communicate with your most important assets—your current customers
  • Email Marketing makes it quick, easy and affordable to connect with your customers
  • Email Marketing: Build a better business through customer loyalty and referrals
  • Build customer loyalty quickly and affordably with Email Marketing

Online Survey by Constant Contact® makes it easy to get customer feedback that helps you respond to their needs, keep them loyal, and grow your organization.

  • Online Survey gives you the customer input your business needs to succeed
  • Online Survey brings you insight to help you better meet your customers’ needs
  • Get the feedback you need to keep customers coming back with Online Survey
  • Can you put a price on valuable customer opinions? How about $15/month?
  • Online Survey lets your customers help you build a better business. Listen up!

Event Marketing

Whether a weekend cooking class, a walk–a–thon, real estate open houses, music events or a hands–on workshop, events are an integral part of how you market your small business or nonprofit organization.

That’s why you need Event Marketing from Constant Contact. — the simple, professional way to promote and manage successful events.

Event Marketing handles all the details of setting up and managing your event in one complete, easy–to–use online solution: promoting your event, sending invitations, accepting registrations, processing payments, and more.

Sign-Up Today!

Constant Contact(R)Trusted Email Marketing

Shell Brodnax is a highly respected entrepreneur who is known for her passion and her “make it happen, don’t wait for it to happen” no-nonsense business concepts. Shell’s clients range from the first-time business owner to seasoned professionals.

Shell delivers incredible and effective strategies with passion that is so contagious it motivates clients to make necessary changes so they can have the business they desire.

© Copyright 2007-2014 Shell Brodnax All Rights Reserved.

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